América CV Network announced that Victor Olaniel has been hired as General Sales Manager for its stations WFUN and WJAN South Florida, WJPX and WIRS (Puerto Rico), and WPXO New York. Additionally, Estrella Zayas-Bazán has been named Local Sales Manager for WJAN South Florid
This epic story of love, intrigue, thrills and all-too-real situations is Sebastián Zurita’s first production for Telemundo as well as his first appearance in a telenovela alongside his famous mother, acclaimed actress Christian Bach.
Vme TV in association with public television stations, has partnered with the National Hispanic Medical Association (NHMA), a non-profit association in Washington, D.C. whose mission is to empower Hispanic physicians to lead efforts that improve the health of Hispanics.
Viewer demands for control and for new experiences are impacting every aspect of the content supply chain - from story creation through distribution -- according to a new report just issued by EY. The report, Future of Television – Media & Entertainment, identifies six key trends that will drive the future of television in the years ahead. The report also explains that media and entertainment companies will need to more closely measure viewing behavior to create experiences that are interactive, mobile and tailored to viewers' specific needs and interests.
IRE Radio Networks announced that Conexión Thalia Radio Show, the popular lifestyle and music program hosted by international superstar and platinum recording artist Thalia, will join the AIRE Radio Networks platform.
Across media formats, marketers often follow the “bigger is better” mantra when measuring their reach and effectiveness. But on the radio, good things come in small packages. In addition to attracting more listeners, stations should focus on cultivating more loyal listeners. Those who tune in the most can drive the greatest share of ratings.
impreMedia announced the roll out of its World Cup coverage to date, as well as a robust suite of multiplatform sponsorship opportunities for advertisers looking to connect with highly engaged U.S. Hispanic soccer enthusiasts.