HispanicAd.com is proud to be the leading trade journal offering daily news, research and resources to the US Hispanic advertising,marketing and media executives.

As part of our daily commitment besides our publication HispanicAd.com, we are very proud of the work we do in marketing and creating content for our readers with our partnerships with Adam Jacobson,  Advertising Age and Broadcasting & Cable . Multichannel News.

To celebrate our partnerships we are promoting our work and you can download :

The Advertising Age 2014 Hispanic Fact Pack

The 2014 Hispanic Market Overview

The B&C / 2014 Hispanic Post Upfront Guide

The 2014 Hispanic CMO

Expect more from us in 2015

beIN SPORTS announced the match-ups for the 2015 Copa America tournament live from Vina del Mar, Chile.   Exclusive coverage of the draw on beIN SPORTS and beIN SPORTS en Espanol included the teams who will face off in the opening phase of the tournament featuring 10 South American CONMEBOL countries, plus invited nations Mexico and Jamaica.

It may seem a bit like piling on, but I think that it’s finally time for the TV industry to change the way audience and ads are measured, bought and sold. Its measurement is broken and needs to be fixed. Just this past week, quite uncharacteristically, even Nielsen made a case for fixing things.

El Rey Network will program a “Kaiju Christmas” marathon that brings you over 48 hours of giant monster mania featuring the original King of the Monsters, Godzilla. 

Magazine publisher Televisa is pulling the plug on its Puerto Rico operations next month.

Univision Communications Inc. announced the launch of Novelas Xpress, abridged versions of popular telenovelas that deliver all the drama and passion of the original stories – in smaller and more concentrated packages –15 hours in total length or less.

Through Custom 360 Integrations, MetroPCS is a Brand Partner in Estrella TV’s Tengo Talento.   This season long partnership with Tengo Talento, Mucho Talento will be highlighted through three primary elements:  The MetroPCS Call Home Segment, MetroPCS Lounge and MetroPCS as Voting Partner.

Telemundo Chicago announced that Rodrigo Arana has been named sports anchor for Noticiero Telemundo Chicago at 5 PM and 10 PM.

WAPA America has acquired the exclusive rights from Puerto Rico TV, the Island’s public television network, to three beloved local programs, “Puertorriqueñisimo,” “Así Canta Puerto Rico”, and “El Show de Chucho.” All three weekly shows are scheduled to premiere the weekend of November 22-23.

“La Banda”, developed by Univision Communications Inc. (UCI), Simon Cowell’s Syco Entertainment and Saban Brands and co-produced with FremantleMedia Latin America, aims to create the world’s ultimate Latino boyband through the largest Latino talent search in U.S. TV history.

Telemundo announced the premiere of its new production “Tierra de Reyes” on Tuesday, December 2 at 9pm/8c. 

Azteca America announced four new additions to its executive roster. Gary Pacheco joins the network as Station Manager of WMBC-Azteca New York, Erin Cook joins as Vice President of Network and National Spot Sales in Dallas, Joe Jaime joins the Chicago office as Vice President of Network and Spot Sales - Midwest, and Thomas Andre joins as an Account Manager in the Glendale, Calif. office.

Following its recent sale of KHJ 930AM, Liberman Broadcasting Inc. has moved its top-rated La Ranchera format to the FM band. The new home for the format is KWIZ-FM 96.7.

Viacom International Media Networks (VIMN) announced the appointment of Pierluigi Gazzolo as President of its Americas division, giving him responsibility for its operations across Latin America, Canada and the US Hispanic market (Tr3s).

ESPN Deportes will be the Spanish-language home of the XXII Central American and Caribbean Games, Veracruz 2014, starting November 14 with the Opening Ceremony at 8 p.m. ET live from Veracruz, Mexico.

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