The Essentials of Mobile App Marketing

Standing out amongst the 500,000 plus apps available in the global mobile applications market is becoming increasingly challenging. In a market that is estimated to be worth $25 billion by 2015, discoverability is key and this is reliant on a clear app marketing strategy and timely execution. Having reached 100,000s of downloads for our clients and partners, Apppli has developed solid expertise in the new field of app marketing. We have compiled our advice on the best methods to get your app noticed.

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http://www.brandchannel.com/images/papers/531_apppli_wp_mobile_app_marketing_1011.pdf>

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