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Connecting to the main Hispanic markets in the US, Sea Latino will launch with initial distribution in 6 major markets: Los Angeles, Chicago, Houston, New York, Miami and Seattle.
The Sea Latino team is composed of team leaded by President Ricardo Cárdenas, Jose Quintero as Head Publisher and Orlando Castelblanco as National Sales Manager.
“The product is one of our main strengths, a great team of journalists in the US and Latin America together with the highest quality design standards make of Sea Latino a stylish newspaper that is lively and easy to read” said Jose Quintero. Though the main content is of great national interest, each region has local sections totally focused on community news.
"We are more than just news breakers," says Orlando Castelblanco "we've become a social, political and commercial guide for Hispanics."
“Sea Latino maintains its solid and unique image and format in all of the markets it reaches, it is a truly national newspaper that also includes local content” states Jose Quintero, and adds “we like to think of it as the USA Today for Hispanics.”
“Most important, they will obtain optimum results since Sea Latino has a very specific target and the largest coverage” added Ricardo Cárdenas, president of the company.
“With Sea Latino advertising investment will be a lot more efficient because to reach the target we cover, a client would have to invest on several local newspapers and make an investment considerably higher than that of advertising with us” concluded Cardenas.
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