January 07, 2020

Entravision Communications Corporation announced the promotion of Crystal Gomez to Vice President Local Agency and National Sales for radio assets in Los Angeles. Gomez was previously Vice President of National Sales, Western Region and will report directly to Laura Saldivar, Entravision’s Senior Vice President of Integrated Marketing Solutions in Los Angeles.

“Crystal is a proven leader with exceptional relationships in the Los Angeles market. This expanded role is a testament to her dedication, hard work and professionalism. We are excited for Crystal to begin her new position and continue to elevate Entravision’s multiplatform media assets as powerful marketing tools,” said Eddie Melendez, Entravision’s President of Local Media.

Ms. Gomez has over fifteen years of experience in the media space and has spent the past ten years with Entravision. She started at the Company as an Account Executive in 2010 before being promoted to National Sales Manager, West Coast and then Vice President of National Sales, Western Region. Prior to joining Entravision, she held a number of positions within the industry, including roles at Spanish Broadcasting Systems and The Wave KTWV-FM.

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