2016 is a big year for AHAA: The Voice of Hispanic Marketing – not only is the organization celebrating its 20th anniversary but it is putting on the most anticipated multicultural marketing conference of the year. AHAA 20/20: The Future in Focus, taking place at the Nobu Eden Roc Resort in Miami on April 18-20, acknowledges the tremendous growth of the past two decades but also lasers in on how exponential changes in technology and demographics are shaping the U.S. marketing landscape to today and tomorrow. AHAA has jam-packed the most buzzed about topics, such as demographic disruption, social native content, digital fraud, programmatic and ad blocking, into a powerful, three-day agenda.
The XIX edition of The International Festival of Creativity El Ojo de Iberoamérica presents once again the award for The Best Latin Idea for the World. Directed to Ibero-American professionals working for global brands across international companies, all interested in participating have time to enter their best ideas until September 15th.
NYC Television & Video Week will present three awards at the 14th Annual Hispanic Television Summit on Thursday, October 20, 2016 at the Grand Hyatt in NYC.
Hispanicize 2017, the 8th annual Latino trendsetters and newsmakers event for digital creators, journalists, marketers, music artists and filmmakers, is moving to downtown Miami’s JW Marriott Marquis, April 3-6, 2017.
Since 2001, the ANA has made it an annual tradition to honor marketers and agencies that produce outstanding multicultural advertising campaigns with the ANA Multicultural Excellence Awards. Each year we hear that the quality of the advertising gets better and better! A true testament to the work that goes into creating extraordinary, and quite often, emotional ads that make a brand memorable. One of the most impactful ads I’ve seen is “#HowWeFamily” by Johnson & Johnson - the 2015 Grand Prize Winner of the Total Market category! I recently caught up with Vivian Nasamu-Odior (pictured), Brand Manager of Communications OTC Pain Brands at Johnson & Johnson, who worked on this wonderful representation of Total Market to find out what the impact of winning the award has had on J&J. By Janine Martella, Director of Committees and Conferences at the ANA
AHAA: The Voice of Hispanic Marketing will honor agency pioneer Ernest Bromley with the Caballero Award and Ceril Shagrin, executive vice president of Audience Measurement Innovation and Analytics for Univision
Top U.S. and Latin American digital influencers converge at the 2016 Annual Conference, AHAA 20/20: The Future in Focus. AHAA: The Voice of Hispanic Marketing confirmed three high ranking digital influencers to sit on a panel at the 2016 conference taking place at the Nobu Eden Roc Resort in Miami on April 20. These digital superstars include Luis Balaguer, founder and CEO of LatinWe, who shares the stage with other panelists focusing on the art of influencer marketing and how brands can achieve the most organic results through these partnerships.
Key members of the team behind FOX’s runaway hit series EMPIRE will appear at NAB Show next month in Las Vegas.
Former Katz Executive Bob McCurdy is now running his own company called Uppingthevolume.com. On Wednesday, at the Radio Ink Hispanic Radio Conference, McCurdy presented new data on the power of radio.
The National Association of Broadcasters (NAB) is introducing the new Multicultural TV & Video Conference, taking place Wednesday, April 20 in Las Vegas during the 2016 NAB Show.
AHAA: The Voice of Hispanic Marketing announced that State Farm is the winner of the 2016 AHAA Marketer of the Year Award. It joins a prestigious short list of elite brands that have received the award, including McDonald's, Toyota, and Walmart. Leif Roll, marketing vice president at State Farm, will accept this award during the 2016 AHAA Annual Conference on Wednesday, April 20 at the Nobu Eden Roc Resort in Miami.