Nielsen Media Research and Kantar Media Research announced an agreement whereby audience information from their respective television and magazine databases will be merged into a single database. The new service, for media planners and buyers, is the first of its kind in the United States.

Scarborough Research is offering an expanded national database that provides detailed insight into American consumer lifestyles.

Arbitron Inc. released its annual update of population estimates for its 285 radio markets across the United States. This update covers total, black and Hispanic populations for persons age 12 and older and will be used for the Fall 2001 survey.

The "baby boom" propelled the largest percentage increases of any age group in the 1990-2000 decade, an analysis of Census 2000 data by the Commerce Department's Census Bureau. (The baby boom refers to people born in the post-World War II period from 1946 through 1964.)

The nation's poverty rate dropped from 11.8 percent in 1999 to 11.3 percent in 2000 -- virtually matching the record low set in 1973 -- while real median household income ($42,148 in 2000) did not change from the 1999 level, which was the highest ever recorded.

The Commerce Department's Census Bureau will release annual income and poverty statistics at a news conference at 10 a.m., EDT, on Tuesday, Sept. 25, at the National Press Club in Washington, D.C.

The nation's male population grew at a slightly faster rate (13.9 percent) than the female population (12.5 percent) over the last decade of the 20th century, resulting in a lessening of the gap between the number of men and women.

Now accounting for one in eight Americans, Hispanics will make up an increasingly large proportion of the American population as the 21st century progresses. According to The U.S.

The Commerce Department's Census Bureau released data today showing 3.9 million multigenerational family households in 2000, nearly 4 percent of all households.

The Radio Advertising Bureau (RAB) and Arbitron Inc. have agreed to establish The Radio Ad Effectiveness Lab (RAEL) to research the effectiveness of Radio advertising.

For the fourth year in five, New York City is the most popular city in, or near to which, the most people would like to live if they did not live where they live now. The Big Apple also held the number one position last year, in 1999, and in 1997, and came second to San Francisco in 1998.

The old guys -- both sexes -- got off to a late start but they are now the fastest growing segment of the Internet audience.

America’s teens identify issues that affect them personally as their top concerns and they are ready to get involved to make a difference, a new study by the national youth leadership organization Do Something revealed.

The total number of television households in the United States (including Alaska and Hawaii) is estimated at 105,500,000, according to Nielsen Media Research.

The Commerce Department's Census Bureau released initial data from a survey of 700,000 households called the Census 2000 Supplementary Survey (C2SS).