AARP announces the launch of its first Spanish-language YouTube channel, AARP en Espanol. The channel offers Hispanic AARP members content created specifically with them in mind. Journalist-turned-chef Denisse Oller leads the channel lineup in her weekly series, Secretos de Cocina con Denisse.
"Our existing Spanish-language videos have garnered thousands of hits. Launching this new YouTube channel allows our audience to have a better user experience, while inspiring them to pursue real possibilities," said Gabriela Zabalúa-Goddard, AARP vice president of AARP en Espanol.
Secretos de Cocina con Denisse marks just the beginning of AARP's offerings en espanol on YouTube. Future programming in development will help viewers discover new and different ways they can reimagine their lives, include interviews with celebrities and trend-setters, and provide information on personal finance, health and AARP member benefits.
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