Kimberly-Clark Corporation announced a mobile marketing tour to celebrate the in-store arrival of the company's highly anticipated Cottonelle Fresh Rollwipes. The events will feature a 41-foot customized trailer that is the centerpiece of the mobile marketing tour.

The Telemundo Network announced that it will provide live coverage of Toyota coast-to-coast road trip to promote the all-new 2002 Camry.

KMEX-TV will join the Los Angeles community in celebrating the independence of Belize, Chile, Costa Rica, El Salvador, Guatemala, Honduras, Mexico and Nicaragua during Hispanic Heritage Month with the traditional cultural and civic events that will be happening throughout the city.

The Newseum will mark National Hispanic Heritage Month (Sept. 15 to Oct. 15) with a series of free public programs featuring prominent Hispanic journalists and newsmakers.

Yahoo! en Español announced that it has joined forces with Procter and Gamble to host the online experience for P & G’s "Explosión Musical" U.S. concert series in from August to October 2001. To help promote the tour, Yahoo!

Univision San Diego, KBNT-TV, the City of San Diego and the Consulate of Mexico will celebrate Mexico's Independence day with a "Fiestas Patrias Festival", on Saturday, September 15th, from 4:00pm to 10:00pm, at Embarcadero Park, next to Seaport Village, in San Diego Bay. turned New York City's Orchard Beach into a virtual melting pot, as Hispanics from all over the state came out to participate in the 1st annual TerraGol, the country's first national amateur Beach soccer championship.

The Barrio Games, a novel way to target this mostly young and urban market is being launched as a pilot program in Los Angeles and Chicago.

On September 14 through 16, 2001 KVEA-TV, will welcome over 100,000 visitors to Fiestas 16 the largest three-day event celebration in Los Angeles County at the Plaza Olvera in Downtown L.A.

Explosión Musical, a concert series sponsored by Procter & Gamble created last year will travel to top Hispanic market cities in the United States from Aug. 25 to Oct. 13, 2001.

People en Español and Cingular Wireless present Desfile Lo Ultimo, a 3-city mall tour and fashion show, highlighting top Latino designers.

Grammy Award-winning Latin artist Elvis Crespo joined, McDonald's and Disney earlier this week to announce The Best of Latin Music, a national celebration of Hispanic heritage that brings the spirit of Latin music online via sweepstakes, chat sessions and a live concert webcast.

The 2001 Copa Sears Pre-Libertadores continues its sizzling summer action with the matches Morelia vs. Toluca and Cruz Azul vs. America on Wed., Aug. 22 at Chicago's Soldier Field.

The Procter & Gamble Company announced a new stage in the “Avanzando con tu Familia” (i.e., helping your family to get ahead) program with the launch of a monthly Free Standing Coupon Insert (FSCI) program especially designed to benefit Hispanic families.

Miller Lite announced that it would hold for the first-time a national Hispanic boxing promotion.