Weekly Newsletter
Saturday, January 8, 2022
The ONLY DAILY online trade journal covering the US Hispanic advertising, media & public relations Industries 24/7/365
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January 10 to January 16
Last Week’s Featured News Stories at
HispanicAd.com
Explaining WHY the NFL decided to have Bad Bunny headline the Super Bowl Halftime Show [FABULOSO !!!!]
Bad Bunny and the Sound of a Changing America!
When Culture Is the Campaign: Why Duolingo’s Bad Bunny Moment Works
THIS ISN’T A HALFTIME SHOW. IT’S A GROWTH STRATEGY
Bad Bunny, When a Halftime Show Is More Than a Halftime Show. [REPORT]
Telemundo and Peacock Tease Super Bowl Spot Featuring Owen Wilson on the Road to the FIFA World Cup 26
Critical Thinking and Communications
The Hiring Problem in 2026 Isn’t Talent. It’s Decisions.
Cynthia Hudson acquires rights to “Wish Me a Good Journey” for Film and Documentary
What is PR?
Marketers: Rebrand vs Refresh: What’s the Difference?
The Truth About Principal Media
Hemisphere Media Group and Entravision partner to launch WAPA Orlando
In 2026, Trust is the new currency in Hispanic Marketing
The Edelman Trust Barometer [REPORT]
2026 Outlook Study Forecasts 9.5% Growth in U.S.Ad Spend
One thing I keep seeing across organizations right now ……
5 Entertainment PR and Publicity Trends Defining 2026
Oral History Teaches Starting Over is a Process Not a Plan
2026 HMC Annual SUMMIT – THE ONLY CONFERENCE 100% FOCUSED ON hispanic marketing
U.S. Population Growth Slows Due to Historic Decline in Net International Migration
Publiespaña Select Multicultural Web Media as Exclusive Ad Sales Partner
Rafael Pineda, the legendary Univision 41 journalist and one of the longest-serving news anchors in New York’s television history ….
An Abdication of Leadership
3 strategies that CMOs can use to enhance their likelihood of success
Who Gets Labeled an “Immigrant”— and Who Doesn’t
Marketing didn’t lose it soul. It Optimized it away.
Consulting Reality: What You’re Actually Signing Up For
Pet Holiday Spending, New Year’s Reset, & Why Pet Brands Need Deeper Consumer Insight
Music Makes Your Ads Unforgettable: Why Sound Matters More Than Ever
PR In 2026: Media Relations, Brand Positioning, Digital PR, Earned Media, Reputation Management
Telemundo Tips Off Spanish-Language Coverage of NBA’s “Sunday Night Basketball”
The Black influence – How Black culture & identity drive the market. [REPORT]
MediaCo’s EstrellaTV launches new Orlando Television Station
Nueva Network Executive Promotions
Sigma and MediaCo launch Audio Network targeting Multicultural Population Nationwide
More Than a Championship: A Hispanic (Cuban) American Story at the Heart of America
CÍRCULO CREATIVO USA announces New Leadership
GOYA FOODS celebrates 90 Years ……
PRIMO TV Powers Up2 026 with 500+ hours of New Shows
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