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Agency Compensation Models: It’s About Time

The advertising industry has long wrestled with the challenge of determining the optimal manner and level of compensation between advertisers and their agency partners.

PetMed Express, Inc. names Sandra Campos as new Chief Executive Officer and President

PetMed Express, Inc. announced that the Board of Directors has appointed veteran retail executive and current PetMeds board member Sandra Campos as President and CEO, effective immediately.

Year-End 2023  U.S. Latin Music Revenue [REPORT]

Latin music in the U.S. has increased in popularity and value over the last eight years, outpacing overall recorded music each year across this period of strong growth. In 2023, the genre hit its highest mark yet at $1.4 billion, representing 16% growth over 2022. Adjusted for inflation, Latin music market revenues in 2023 are now 14% above the previous peak in 2005.

The Record: U.S. audio listening trends

Are you listening? As the audio horizon expands, the ways audiences are tuning in is shifting.

What is Multi-Culti+ ?

At DangerTV, Multi-Culti+ is both a vision and a mission to provide the very best in adventure and adrenaline content that both reflects and spurs the growing diversity of our country to explore (regardless of ethnicity)....everything!. At DangerTV, Multi-Culti + recognizes that adventure and adrenaline have invited you to get the best out of life, regardless of where you are from. Our content is your invitation. With shows from around the globe featuring diverse people rising to occasion after occasion, you start to realize that the brand is actually a metaphor for what sooner or later we all face: overcoming adversity.  By Javier Saralegui, Founder and CEO, Danger TV, LLC

Unveiling Insights: Marketing Industry Learnings from the Possible Miami Event

From April 15th to 17th during Miami Tech Week, the city transformed to an epicenter of innovation and collaboration at key events throughout and at the highly anticipated Possible Miami event.  By: Cristy Clavijo-Kish, Founder, Talento Unlimited via invitation from HispanicAD.com

Text Marketing: Highly Regulated and Needs Permission

Self-regulation and ethical marketing are at the core of building consumer trust and loyalty. This ethics update series focuses on key consumer marketing issues to highlight the ethical standards of applicability and to assure best practices are communicated and followed. This is not intended to replace legal advice and counsel. Please consult with your counsel on compliance to ensure you are following the laws specific to your organization.

Largest Year-to-Year Increase in Over 20 Years for Public School Spending Per Pupil

Nationally, public school spending per student rose 8.9% from $14,358 in FY 2021 to $15,633 in FY 2022, according to new data from the 2022 Annual Survey of School System Finances released today by the U.S. Census Bureau. This represents the largest percentage increase in public school spending per pupil in the 50 states and the District of Columbia in over 20 years. Statistics are not adjusted for inflation or cost-of-living differences between geographic areas.

2024 Hispanic Market Overview Report- DOWNLOAD for FREE

HispanicAd in association with Adam R Jacobson are proud to announce the availability of the 2024 Hispanic Market Overview – titled “Authentic - Keeping it Real” To download click on image or CLICK HERE

2024 Annual Marketing Report – Maximizing ROI in a fragmented world [REPORT]

Nielsen released its sixth global Annual Marketing Report, revealing marketers’ priorities and plans to improve ROI in 2024 and beyond.

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