Media
Annual Hispanic Television Awards Class of 2024 recognizing Sean Cunningham, Isabel Rafferty Zavala, and Michael Roca for Leadership in Hispanic Television and Chiqui Cartagena and Javier Saralegui as Pioneers of Hispanic TV
Five recipients of the prestigious 2024 Annual Hispanic Television Award have been announced in the Leadership and Pioneer categories. The awards will be presented by Future’s “Multichannel News” and “B+C” magazines, during a midday ceremony at the 22nd Annual Hispanic Television Summit on Wednesday, September 11, 2024, at etc. Venues, 360 Madison Avenue, in New York City. The Hispanic Television Awards recipients were selected by a panel of executives in Hispanic media, editors from B+C and Multichannel News and the Summit’s producer, Joe Schramm of Schramm Marketing Group. Schramm said, “I am thrilled to introduce our class for 2024. They each reflect a personal commitment to the sustained growth of this important segment of the television business.”
Canela.TV announces the integration María Alejandra Requena to Canela News
Canela.TV extends Canela News programming to 60 minutes with prominent presenter María Alejandra Requena.
Vme TV premieres Innovative Daily Finance Show
Vme TV announced the launch of an innovative financial entertainment show tailored specifically for the Hispanic community in the United States. This program will provide daily insights into the financial landscape, directly addressing the unique needs and interests of Latino viewers.
How to watch The Olympic Games on Telemundo
Telemundo, the exclusive Spanish-language home of the Olympic Games Paris 2024, presents its most comprehensive live coverage and unprecedented multiplatform offerings of the Summer Games of the XXXIII Olympiad starting two days before the Opening Ceremony with the Men’s Soccer Competition on July 24 through August 11.
EL Chiquibaby Show expands to Spain
The renowned EL Chiquibaby Show, hosted by Stephanie Himonidis, is set to make its mark in Spain in partnership with AIR WAVES ADS SL a.k.a Cadena Sol Latino. This thrilling expansion will see the Chiquibaby Show airing in four major cities, including the capital MADRID, VALENCIA, ALICANTE, and MURCIA, starting July 22nd, 2024.
Univision & MoluscoTV join forces of multiplatform experience for Premios Juventud
Univision announced that fans will have exclusive access to behind-the-scenes activities at Premios Juventud with MoluscoTV and its main figure, Jorge Pabón "El Molusco," a renowned Puerto Rican radio host and influencer.
State of Spanish-Language Media 2024: Audio [REPORT]
This comprehensive study interviewed over 500 Spanish-language media consumers in the United States, ensuring gender and age demographics align with the 2020 Census data. Key insights from the report highlight significant trends in radio, podcast, and music streaming consumption among Spanish-language media audiences.
2024 Hispanic TV Programming Report – DOWNLOAD for FREE
HispanicAd in association with Adam R Jacobson are proud to announce the availability of the 2024 Hispanic TV Programming Report for our readers. Enjoy
2023 Hispanic Content, Data & Social Report – Available for download FREE
HispanicAd offers its annual report on key Content usage strategies, along with the importance of using Data strategies to engage the US Hispanic Consumer. Social Marketing strategies are reviewed for their performance value.
Will Multicultural Gen Z Revitalize Hispanic Radio?
At the recent Hispanic Radio Conference, I participated in a panel discussion where industry experts and enthusiasts gathered to ponder the future of Hispanic radio. The enthusiasm in the room was infectious, underscoring a collective belief that the industry is on the brink of a significant transformation. The key takeaway was clear: to capture the hearts and minds of Gen Z, Hispanic radio must innovate while staying true to its cultural roots. By Mario Carrasco
Radio and Trust Go Hand in Hand
Katz surveyed 1,000 adults across the country to pose a simple question about a not so simple issue - media trust. Respondents were asked, "How trustworthy do you find the following sources of information?" with regards to radio, television, newspapers, magazines, and social media. Our simple probe into the minds of consumers turned up some encouraging news for the radio industry and advertisers.
Canela Media unveils ‘Verano de Gloria’ Lineup
Canela Media announced its upcoming ‘Verano Canela’ lineup for 2024, which includes content from the Cine de Oro collection with exclusive Mexican movie classics on Canela.TV, such as ‘Escuela de Vagabundos’ with Pedro Infante, the newly added Turkish novela ‘La Dama Rebelde,’ the original Canela movie co-production ‘Mi Perfecto Ex’ with Mark Tacher, Marjorie de Sousa and Rodrigo Guirao, refreshing music and videos in ‘Summer Hits’ from Canela Music, and all the excitement of soccer in ‘Verano de Gloria’ on Canela Deportes and amplified coverage through our exclusive partnerships with MARCA and FutbolSites.
Nominees for 2024 Premios Juventud, the Summer’s Hottest Bash, Set to Air on July 25 Live from Puerto Rico
Univision announced the nominees for the 21st edition of Premios Juventud, with music stars Carín León, Maluma, and Peso Pluma leading with seven nominations each. Returning to heat up the summer in Puerto Rico, the season's hottest party celebrates the bold and entrepreneurial spirit of youth under the theme "Atrévete a Más."
Futbol de Primera Announces On-Air Talent for Copa America Radio Broadcast
Futbol de Primera announced its lineup of on-air talent for the highly anticipated Copa America 2024 coverage. As fans across the Americas prepare for this premier soccer event, Futbol de Primera is committed to delivering comprehensive, insightful, and exciting commentary to enhance the listener experience.
The Power of La Radio! [REPORT]
Nielsen’s Tony Hereau and Cumulus Media’s Pierre Bouvard reveal never-before-seen sales stories on the power of Spanish radio.
Cleaning the CTV Ecosystem
It's an understatement to say that advertisers are not thrilled with the current state of the digital ecosystem.
Cut Through The Fragmented TV Streaming Landscape [REPORT]
MAGNA Media Trials and Roku released new research that explored how brands and viewers can find their way in the increasingly fragmented TV viewing landscape. The report called “From ‘Power On’ to ‘Power Off’ Understanding the Streaming TV Experience” shed light on viewers’ mood, motivations, pain points, and journey to content, as well as what this new landscape means for advertisers.
Canela.TV to feature Classic Films from the Golden Age of Mexican Cinema
Canela Media announced that more than 100 films from the Golden Age of Mexican Cinema will find their home exclusively on Canela.TV. Throughout the year, these iconic films will be released in Spanish and available to stream for free, starting on June 13. The ‘Cine de Oro’ collection is the latest in Canela Media’s ongoing efforts to preserve Latino culture--in which classic Mexican films and their iconic stars play an integral role--providing authentic and relevant content for generations of viewers.
The Upfront Is Dead, Long Live the Upfront
In an era where television was not merely entertainment but a cultural event, the inception of the TV upfronts marked a strategic revolution in advertising. In the 1960s, amid a backdrop in which today's digital sprawl was mere science fiction, upfront negotiations set the stage for an annual symbiotic dance between networks and advertisers. With only three major broadcasters holding the reins to America's visual diet, the competition for ad slots (particularly those in prime time) was fierce. Highly coveted inventory was scarce; securing it early was not just advantageous but imperative.
2024 Hispanic TV Programming Report – DOWNLOAD for FREE
HispanicAd in association with Adam R Jacobson are proud to announce the availability of the 2024 Hispanic TV Programming Report for our readers. Enjoy
