Audio
Sigma Audio Networks expands National Platform with Don Cheto and HOT 97 Mornings with Mero
Sigma Audio Networks, powered by MediaCo Holding Inc., announced a significant expansion of its national audio platform, adding two leading multicultural franchises: Don Cheto and HOT 97 Mornings with Mero.
TelevisaUnivision and Nielsen agree to New Media Intelligence Deal Covering Streaming, National and Local TV, and Radio
TelevisaUnivision and Nielsen announced a new, multi-year measurement and data agreement covering all of TelevisaUnivision’s properties, including national and local broadcast, cable, streaming, radio. Under the agreement, TelevisaUnivision will continue to leverage Nielsen’s suite of media intelligence solutions.
2025 Hispanic Content Report – Available for download for FREE
HispanicAd offers its annual report on key Content, Data & Social usage strategies, along with the importance of using Data strategies to engage the US Hispanic Consumer.
Audio today 2026 – How America listens. [REPORT]
In the era of constant digital scrolling and fragmented attention, it’s easy for marketers to be lured by the “new and next.” We often prioritize platforms based on how easily we can track a click, sometimes forgetting that ease of measurement doesn’t always equal effectiveness. While digital channels dominate the conversation, there is a legacy powerhouse that continues to outperform nearly every other medium in the one metric that matters most: actual human reach.
MediaCo’s Sigma Audio Networks launches InterWave Digital Audio Network
Sigma Audio Networks announced the launch of InterWave, a new digital audio network designed to connect advertisers with multicultural audiences across premium digital audio environments at scale.
The Infinite Dial 2026. [REPORT]
The Infinite Dial is the longest-running survey of digital media consumer behavior in America
- The annual reports in this series have covered a wide range of digital media and topics since 1998
- The Infinite Dial tracks mobile behaviors, internet audio, podcasting, social media, smart speakers and more
MediaCo promotes René Santaella to Chief Growth & Innovation Officer
MediaCo Holding Inc. announced that it has appointed René Santaella to the newly created role of Chief Growth & Innovation Officer (CGIO), effective today. In this expanded executive role, Santaella will own MediaCo’s end-to-end “Supply + Growth Engines” chain that converts content investment into scalable distribution, deeper audience engagement, increased inventory scale and quality, and improved monetization performance across MediaCo’s entire portfolio.
Nielsen Launches Mobile Survey To Modernize Radio Measurement.
After years in the making, Nielsen is taking radio audience measurement into the mobile era with the official launch of its Nielsen mobile survey (mSurvey), beginning with the Spring 2026 survey period. The new platform complements the traditional Diary service by allowing respondents to report listening electronically on their smartphones, expanding participation and improving accuracy.
NETWORK AUDIO SALES LEADER JIM LYKE RETURNS TO SBS TO SPEARHEAD AIRE NETWORK’S NATIONAL & DIGITAL REVENUE EXPANSION
Spanish Broadcasting System, Inc. (“SBS”) announced the appointment of Jim Lyke as Executive Vice President of Network Radio and National Digital Sales for AIRE Radio Networks.
TelevisaUnivision & reVolver Podcasts expand partnership
TelevisaUnivision and reVolver Podcasts announced the expansion of their strategic partnership beyond the 34% ownership stake that TU already holds in the Spanish-Language podcast company in the U.S.
Sigma and MediaCo launch Audio Network targeting Multicultural Population Nationwide
MediaCo Holding Inc. announced the launch of Sigma Audio Networks LLC, a multicultural audio network with a mission: to fundamentally modernize how advertisers reach America’s growing multicultural audiences.
David Chitel Launches Dave Of The Dead, a Podcast on Life, Business, Reinvention, and the Lessons That Outlive Us
Media and entertainment entrepreneur David Chitel today announced the launch of Dave Of The Dead, a provocative new long-form interview podcast that confronts the moments that define us—professionally and personally—and the lessons that survive long after titles, roles, and certainty fall away.
2026 Hispanic Audio Today. [REPORT]
For marketers who target U.S. Hispanic consumers, it comes as no surprise that audio continues to be one of the most reliable parts of an increasingly fragmented media landscape. Advertisers are managing tighter budgets while pressure to deliver outcomes remains high; this means channels with scale and stability are more valuable than ever. As digital platforms adapt to changing privacy rules which can impact efficient targeting, broadcast radio remains insulated from those forces. It delivers audiences without depending on digital signals that are becoming harder to decipher. More than 93 percent of Hispanic adults tune in each month, making radio one of the most consistent and dependable ways for brands to reach this fast-growing consumer group at scale.
DangerTV launches Podcast Division with FIGHT TO SURVIVE
DangerTV announced the debut of its first podcast, exclusively distributed by reVolver Podcasts. Fight to Survive dives deep into the terrifying moments experienced by hunters, sportsmen, and fishermen who unexpectedly crossed paths with nature’s most unforgiving forces.
Latin America’s Next Frontier: Regional Storytelling in the Affinity Economy
For decades, our audiovisual industry in Latin America has operated in fragments —each market building its own stories, formats, and strategies without fully leveraging the regional scale. By César Martínez - Media Executive | Acquisition, Content & Programming | Entertainment & Sports | Multi-Platform (TV/OTT/Social)
Most AM/FM Radio Listening Remains on Radio Receivers
The dramatic rise of digital audio platforms and technologies over the last decade has been chronicled by Edison Research’s Share of Ear® study. Listening to streamed audio content on phones, computers, smart speakers, and smart televisions now dominates the audio sphere. While AM/FM radio is available on all these digital devices, the radio receiver remains the dominant device the U.S. 13+ population uses to listen to AM/FM radio during an average day.
Media ROI. [VIDEO]
Looking for fresh evidence on audio and radio advertising ROI? Look no further than one of the world’s largest media agencies. WPP Media and Radiocentre have released a major new analysis of the sales effect of AM/FM radio andi dgital audio.
reVolver Podcasts Launches “Esto es Futbol Mundial” in Partnership with Mundial Sports Network
reVolver Podcasts announced the debut of Esto es Fútbol Mundial, a new weekly program created in collaboration with Mundial Sports Network and Mundial Group Inc.. The show delivers an energetic blend of analysis, debate, and commentary on the week's most talked-about soccer stories — from local matches to the biggest global tournaments.
