Infusion by Castells

INFUSION by Castells is a leading cultural agency delivering ROI-Powered Ideas® that drive brand value, breakthrough results, and award-winning impact since 1998. Led by Stanford MBA Liz Castells-Heard, partner Leticia Juárez, and CCO Rod Ribeiro, our diverse, AI-powered team brings bold strategy, cultural fluency, and authentic storytelling to life—across digital-first campaigns for Spectrum, Toyota, McDonald’s and more. Our Transculturation™ model unlocks cultural gaps and growth across the 5Ps and consumer journey. We partner with clients and agencies—blending unique needs and shared truths across CRM, digital, social, and real-world touchpoints. Real Insights. Real Impact. No BS. Just Results.