HispanicAd -Welcome-

March 13, 2010

Latest News

	Advertising Investment Trend Report: Direct-To-Consumer Pharmaceutical Industry.	Mar-12-2010
	ImpreMedia & Top Rank announce Pacquiao vs. Clottey effort.	Mar-12-2010
	Brands to be organically integrated into Univision’s Nuestra Belleza Latina.	Mar-12-2010
	Estrella TV debuts as a Nielsen Rated Network.	Mar-12-2010
	Woe The Digital Sale: When a Vendor goes directly to your Client.	Mar-12-2010
	Ogilvy hosts 'Blacks In Tech Panel' at SXSW.	Mar-12-2010
	Brand Management meets the Bottom Line	Mar-11-2010
	Hard Times for Latino Men in U.S.?	Mar-11-2010
	Shopping Behavior to Change as a Result of New Marketplace Realities.	Mar-11-2010
	Zubi strikes Gold at Addys	Mar-11-2010
	Pinto named Account Supervisor at Bromley Communications.	Mar-11-2010
	2010 Census by the Numbers.	Mar-11-2010
	97% of Consumers use Online Media to shop Locally.	Mar-11-2010
	How Green To Go? A Question Of Brand Management.	Mar-11-2010
	GolTV scores mobile Spanish-Language cellular service for Soccer Fans on the Go.	Mar-11-2010
	EVENTUS ramps up Team.	Mar-11-2010
	World of Work Trends.	Mar-11-2010
	The Fortune 500 & Social Media: A Longitudinal Study of Blogging and Twitter Usage.	Mar-10-2010
	Social Networks vs. Management? Harness the Power of Social Media.	Mar-10-2010
	Employer Perspectives on Social Networking Survey.	Mar-10-2010

This Week's Article

HISPANIC MARKET OVERVIEW - 2010 REPORT.

Hispanic Market Overview - 2010, the first in a series of reports produced by longtime U.S. Hispanic market journalist and market research specialist Adam R Jacobson. The report is being distributed exclusively in the U.S. Hispanic market through a partnership between the JakeAdams Editorial Services and Research Consultancy and HispanicAd.com, the tool for the Hispanic advertising and media professional. The first Hispanic Market Overview offers marketers and advertisers and advertising agency executives and junior staff a clear, concise snapshot of the state of the U.S. Hispanic market. A review of 2009 advertising expenditures and the Spanish-language media those budgets go to is featured throughout the report. CLICK HERE TO DOWNLOAD REPORT - FREE.

Poll It

Hispanic Ad's Current Poll

Sports Marketing in the US Hispanic Market has reached critical mass, with ESPN Deportes, Fox Sports en Espanol, Andres Cantor’s Futbol de Primera, Gol-TV and the MLS, NBA, MLB & NFL targeting US Hispanic fans. Do traditional US Hispanic focused agencies grasps ‘Engagement Factor’ and take advantage of the opportunities in reaching Hispanic Consumers.

	No
	Sometimes
	Yes

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