NBCUniversal Telemundo Enterprises & Pitbull to empower Next Generation Media leaders

NBCUniversal Telemundo Enterprises announced the launch of Telemundo Academy, a first-ever multimedia educational institution to empower and train the next generation of media leaders. The academy’s first partners will include internationally renowned singer, actor and record producer Armando Christian Perez’s (Pitbull) SLAM Miami (Sports Leadership and Management) and the Doral Academy, two highly regarded local charter schools.  Supported by the company’s “El Poder En Ti” (The Power in You) corporate social responsibility initiative, the transformative program will immerse students in the media world and expose them to the industry’s most salient topics through a progressive curriculum including a series of dynamic lectures and hands-on experience sessions. The 16-week program will leverage NBCUniversal Telemundo Enterprises’ new state-of-the-art global headquarters, Telemundo Center, an industry-leading production and broadcasting facility equipped with the latest technology and world-class, multi-platform production capabilities. Officially opening later this spring, Telemundo Center is the epicenter of the Hispanic world in America, an inspiring place where innovation, research, and culture intersect to drive the future of media forward.

“We are committed to empowering and educating the next generation of leaders,” said Cesar Conde, Chairman, NBCUniversal International Group and NBCUniversal Telemundo Enterprises. “Telemundo Academy is the vehicle to jump-start their careers, unlock their innovative spirit and deliver the competitive edge for their futures.”

Beginning this month, 30 students with an interest in pursuing media careers will be chosen from both schools to enroll in Telemundo Academy’s 16-week program, offering students a complete curricular experience focused on the processes and elements of creating an original production.

“We are changing the game in education by changing how we educate students,” said Pitbull. “This partnership will give students hands-on industry experience. We’re excited to partner with Telemundo to engage students in a world beyond the classroom.”

The educational curriculum will include a diverse range of subjects related to media production including Digital and Social Media, Production Elements, Research, and The Power of Storytelling. As part of the program, students will be split into teams and present a 60-90 second video to showcase what they have learned throughout the program.  Teams will present their campaign videos to members of Telemundo’s leadership, and the winning team will be selected as the Best Campaign. The winners will be invited to an exclusive Lunch & Learn Q&A session with Telemundo executives and be recognized in a feature across Telemundo’s “El Poder En Ti” platforms.