NGL Collective to sell Sports Partnerships for Fox Deportes
January 15, 2020
NGL Collective announced an exclusive strategic partnership with Fox Deportes to offer U.S. Latinx advertisers digital content and connection built around FOX Deportes signature sports properties and original network program properties. NGL Collective will leverage its leading Latinx digital video platform to build additional reach around FOX Deportes’ top sport properties including NFL, MLB, Liga MX, Crixus MMA, PBC Boxing, Golf and Nascar. Additionally, NGL Studios will create custom culturally-relevant content building around key sports properties that will support Fox’s leading advertiser initiatives. Custom multi-platform solutions will be further complemented by high-impact placements across hundreds of premium publishers on NGL’s digital platform.
“We are incredibly excited to start 2020 in partnership with a top sports network like FOX Deportes and use our platforms to help build complementary digital content and scale around incredible sports properties like the NFL, MLB, Liga MX and others. As we look to round out NGL’s sports offerings, working alongside Fox Deportes will provide even greater impact for those seeking to engage and connect with Latinx sports fans at scale,” said Joe Bernard, CRO, NGL Collective.
