El Dodo launches
February 6, 2018
“El Dodo” is The Dodo’s First Non-English Language Edition and the World’s Only Spanish Language Animal-Focused Digital Channel
The Dodo announced the official launch of El Dodo, the first Spanish language channel dedicated to animal content. The channel is currently on Facebook with plans to expand to additional platforms with original, localized content later in 2018.
El Dodo is an editorial-driven effort that will feature originally produced stories, as well as live videos focused on animals and animal issues for Spanish-speaking animal lovers across the U.S. and around the globe.
“El Dodo is a direct response to our community’s desire for a dedicated Spanish-speaking platform with content that is produced just for them,” said YuJung Kim, The Dodo’s president. “Additionally, the new channel gives us the opportunity to partner directly with brands and organizations that are focused on Spanish-speaking markets.”
