Univision & Eventus launch 2014 “Premios Juventud” VIP Tour

Univision and Eventus announced the dates and lineup of the artists who will headline the 2014 “Premios Juventud” VIP Tour (PJ VIP Tour) presented by Dr Pepper, a series of private concerts featuring performances by today’s hottest Latin music stars, including past and present “Premios Juventud” nominees and winners. Paving the way to the 2014 “Premios Juventud” Awards Show airing on the Univision Network on Thursday, July 17, the PJ VIP Tour will make stops in Miami, Chicago, Houston, Phoenix and will finish in Los Angeles.

“The PJ VIP Tour brings to life the thrill of our award show to fans in communities across the country,” said Alberto Ciurana, president of Programming and Content for Univision Networks. “Univision is pleased to once again partner with Dr Pepper to deliver the music and artists that fans love wherever they are.”

The PJ VIP Tour presented by Dr Pepper launches in Miami on Wednesday, June 4th with a performance by Latin music heartthrob J Balvin. Reggaeton sensation J Alvarez will storm Chicago the following week on Thursday, June 12. Next, the PJ VIP Tour will roll into Houston on Thursday, June 19th for a show featuring Banda La Trakalosa de Monterrey. On Thursday, June 26th, the tour visits Phoenix for the first time with Latin music superstars Chino & Nacho, and wraps up on Thursday, July 10th in Los Angeles with regional Mexican music chart-topper Noel Torres.

“In this, the sixth consecutive year of the ‘Premios Juventud’ VIP Tour, we are excited to add a new market to the tour. Phoenix will experience for the first time the thrill of seeing and meeting Latin music’s brightest stars in their own city, up-close and personal,” said Nelson Albareda, president of Eventus. “Univision and Dr Pepper have found a way of bringing together America’s youth using music as the common bond. Fans, artists and brands gather in a unique celebration, leading up to one of Latin music’s biggest nights: the Premios Juventud Awards Show.”