Delia deLisser has joined Reynardus & Moya in New York as Vice President of Client Services, a new position. Ms. deLisser will serve a dual role, leading the agency’s account services department as well as prospecting for new accounts.
Ms. deLisser is a long-time veteran of the New York advertising business who has held senior account management positions at McCann-Erickson, Grey and Bozell, working with clients such as Procter & Gamble, Fruit of the Loom, Nabisco and Gillette. As the Senior Director of Global Advertising at Avon Products, Ms. deLisser led the refurbishing of the Avon brand in the U.S. market, including the introduction of two of its most successful products, Anew Perfecting Complex and Skin So Soft Suncare Plus. Ms. deLisser also initiated the company’s first global branding effort, working with local marketing teams in over 25 overseas markets.
“I worked with both Jorge Reynardus and Jorge Moya when I was at Avon Products, and know the incredible expertise they offer to clients who are looking to unleash the untapped growth potential of the Hispanic consumer market” Ms. deLisser claims. “Reynardus and Moya’s proven expertise in motivating Hispanic consumers and my strong experience working with traditional brand marketers gives us the unique ability to speak with our clients in the marketing language that they understand – while also helping them to speak more effectively to their Hispanic customers.”