September 12, 2005

Eduardo Caballero, a pioneer in the US Hispanic media industry, was recognized for his achievement in building a successful minority owned and operated business. For over 40 years Eduardo Caballero has been leaving his footprints in both the Radio and TV industry.

After becoming the nation’s fist Hispanic General Sales Manager of a US radio station, in 1968 Caballero helped to create Spanish International Network –SIN- (currently Univision) as EVP in charge of national sales. In 1973 he founded The Caballero Radio Network and Caballero Spanish Media, the nation’s first and largest Spanish radio and TV rep firm.

Building upon his experience in broadcasting, in 1998 Caballero launched the nation's first Spanish music video television network, MásMúsica TeVe (MMTV). MMTV’s programming is aimed at the fast growing 12- 34 Hispanic youth and is the only minority owned Hispanic TV network in the Country, reaching over 70% of the US Hispanic population.

On October 18 Eduardo Caballero will be awarded the 2005 Pacesetter Award from the National Association of Investment Companies. This is a prestigious award which has been given to such distinguished leaders in the recent past: Moctesuma Esparza, CEO, Esparza-Katz Production Ross Love, President, Blue Chip Broadcasting Amador Bustos, CEO, Z-Spanish Media

“It is with great pleasure and pride that I’ll receive this award. To be associate with such a great organization (NAIC) that gives back to the community is an honor. And to be included with such distinguished and successful citizens humbles me.” says Eduardo Caballero.

“I am honored to present the Pacesetter award to Mr. Caballero in recognition of his extraordinary accomplishments as an entrepreneur. His achievements serve as a beacon for the next generation of media entrepreneurs to follow,” Says Robert Greene.

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