Top News

Hispanic Sentiment Study 2025 – The Latina Edition. [REPORT]

This report represents a specific intersectional analysis derived from the 2025 Hispanic Sentiment Study. While the broader study examines the multifaceted experience of the Hispanic/Latino community in the United States, this "Latina Edition" provides a deeper dive into the specific lived experiences and sentiments of Hispanic women.

We’ve Come a Long Way, Baby: The Future of Leadership Is Female—and Latina

When I was a teenager, I challenged my junior high school so girls could wear pants. I burned bras in protest for women’s rights. And when I entered corporate America, the few women in the room weren’t executives—they were secretaries. A pinch in the ass, harassment and unnecessary setbacks were considered “the norm.  ”That wasn’t ancient history. It was my lifetime."  By Liz Castells-Heard, Founder, CEO and Chief Strategy Officer, INFUSION by Castells

MediaCo’s Sigma Audio Networks launches InterWave Digital Audio Network

Sigma Audio Networks announced the launch of InterWave, a new digital audio network designed to connect advertisers with multicultural audiences across premium digital audio environments at scale.

Telemundo’s Longest-Running Super Series, El Señor de los Cielos, Kicks Off Production on Iconic Tenth Season

Production is officially underway on the tenth season of Telemundo’s Emmy-winning franchise, El Señor de los Cielos (The Lord of the Skies), led by renowned actor Rafael Amaya reprising his iconic role as Aurelio Casillas. Joining Amaya is a stellar returning cast, including Carmen Aub as Rutila Casillas, Isabella Castillo as Diana Ahumada, all set to bring another explosive chapter to life as the series kicks off this landmark season.

The Infinite Dial 2026. [REPORT]

The Infinite Dial is the longest-running survey of digital media consumer behavior in America

• The annual reports in this series have covered a wide range of digital media and topics since 1998
• The Infinite Dial tracks mobile behaviors, internet audio, podcasting, social media, smart speakers and more

Inclusion & Representation as a Growth Engine for the Next Era of Agencies. [REPORT]

Agency leaders are operating in a market defined by demographic transformation, cultural acceleration and rising consumer expectations. Yet at the moment of greatest visibility into consumer data and identity-driven shifts, many agencies are retreating from sustained investment in inclusion and representation.

2025 Hispanic Market Thought Leaders – Available for DOWNLOAD for FREE

HispanicAd offers its annual report on key industry trends and honors the Top Marketing Executives with US Hispanic & Multicultural area. This report offers an depth analysis of the executives and their companies setting the standard of excellence for the US Hispanic Marketing industry.  

MediaCo appoints Neida Gotay as Vice President, Integrated Sales

MediaCo Holding Inc. announced the appointment of Neida Gotay as Vice President, Integrated Sales.

Rest Launches “Late Night Mistakes” Campaign During Sleep Awareness Week to Save Your Sleep (And Your Credit Card) from the 3 A.M. Doom-Scroll

To intercept this late-night madness, Rest, an AI-powered, Cognitive Behavioral Therapy for Insomnia (CBT-I)-inspired sleep program is launching its bold "Late Night Mistakes" campaign. Created in partnership with independent creative agency BeautifulBeast, the initiative subverts preachy, daytime wellness marketing by turning late-night e-commerce into a direct point of intervention. By hijacking live shopping streams and 2 a.m. social feeds - the exact environments where exhausted consumers make their worst choices - the campaign intercepts the doom-scroll to offer a proven behavioral health solution instead of another impulse buy.

Don’t waste the agency pitch Q&A session…

The pitch Q&A session is one of the most important interactions that agencies have with a prospect during a formal review. The client gets to see how the agency team handles themselves. The agency has an opportunity to gather critical information that can shape how they arrive at the most compelling recommendations.