AOL Time Warner (AOL TW) has become a major player in the bid for the Telemundo Network. According to the Wall Street Journal, AOl TW joins the list of heavy hitters interested in the purchase of the newt work.

Recognizing the importance of connecting with the Latino market, Toyota Motor Sales (TMS), U.S.A., Inc., introduced its new Latino marketing campaign, "The Journey of Your Life," in conjunction with the most extensive, fully integrated marketing campaign in automotive history, for the launch of t

Jupiter Media Metrix reports that 69 percent of retailers are wrongly judging the success of their Internet investments on top-line metrics such as online sales and profits.

When asked top-of-mind for the single most-important issue their business must deal with in the year ahead, most fast growth CEOs zero in on subjects related to management--only one in four (24 percent) cites the uncertain economy and weak market demand.

The retail landscape is continuously changing. Consumers have never been more discerning and less loyal than they are today. Competition is not only coming from the new and emerging e-retailers, but traditional competitors are beginning to rethink their entire format and go-to-market strategies.

The first Latin-influenced fragrances, Mambo for both men and women arrive in department stores across the country starting today. Liz Claiborne Cosmetics will back the launch of these sensual, enticing fragrances with $20 million in print and broadcast advertising.

One of the most critical yet under investigated components of the new product development and marketing process is the product launch phase according to the findings of the Schneider/Boston University New Product Launch Report, a just completed study of 100 consumer product launches.

The nation’s top specialty stores are striving to strengthen their grip on hard-fought market niches to compete against a growing threat from mass merchants.

The weather was hotter, and so were the summer clearance sales, as consumers picked up their spending on general merchandise and clothing in July.

Kmart Corporation announced the appointment of Randy Allen to Executive Vice President, Strategic Initiatives and Chief Diversity Officer, effective immediately. In this position, Allen will report directly to Chairman and Chief Executive Officer, Charles C. Conaway.

Toyota announced a comprehensive rededication to diversity and inclusion that will generate more than $7.8 billion in sustainable minority economic impact by Toyota's North American companies over the next 10 years.

Last week, StarMedia Network reported larger than expected losses. Fernando Espuelas - CEO of StarMedia Network also stated that the company would not meet their promise of becoming profitable by year's end.

A study released by LatPro, an employment website for Hispanic professionals, reveals that most corporate Diversity advertising campaigns reach few minority job-seekers.

The Internet bubble may have burst, but that doesn't mean the fizz has gone out of the communications industry, even with serious pressures on consumer and institutional spending affecting most media and information sectors.

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