Entravision Communications Corporation announced that it has entered into a new affiliation agreement and a new proxy agreement with Univision Communications Inc. relating to the company's Univision and UniMás network affiliate television stations.

The question of the day is “Where did the trust go?"  The follow-up question then becomes, “What do we mean by trust?”

This could be a daunting headline: “TV advertising hasn't yet seen real competition from digital.”  by Wayne Friedman

Whenever our nation is facing difficult times, whether natural disasters or mass shootings, we all come together to take care of our own.  It is in our DNA and part of what makes the United States great. There is a humanitarian crisis that is threatening the lives of millions of U.S. citizens in Puerto Rico and the time for action is now.  By Randy Falco, President & Chief Executive Officer, Univision Communications

Retailers from Sears and Macy’s to bankrupt RadioShack and Payless ShoeSource have announced total closings of more than 6,000 stores this year, but even more cuts seem likely, based on a study of per-square-foot brick-and-mortar sales by retail research and analytics group Fung Global Retail & Technology.

By Gonzalo López Martí- Creative director, etc / LMMiami.com

  • It was founded with fanfare by two former Google employees, Paul McDonald and Ashwath Rajan, and is getting tons of pretty negative coverage in the media.
  • The business plan: replacing actual bodegas with some sort of novelty vending machines.
  • “Turning bodegas into a thing of the past,” to quote the founders.

It is not surprising that the employed population is currently more Multicultural than ever before at 35% of up from 28% in 2012, according to SSG’s analyses of the Bureau of Labor Statistics latest job data.

There will be 4.37 million Hispanic-owned businesses projected this year – more than double the growth rate of all U.S. firms.

Most money raised in politics is spent on advertising, and believe it or not, even in this digital age, most of those advertising dollars still go to the long-time king of political advertising: television.

It’s no secret that the U.S. retail landscape is experiencing one of the most seismic shifts in decades. Each day brings new challenges to navigate such as consolidation, price wars, channel fragmentation and major shifts in when, where and how consumers shop. Drug stores are not immune to these dynamics, either, and in many cases are hard at work to keep up with the changes in the industry.  By Courtney Jones, VP, Multicultural Growth & Strategy

Nobody knows your company quite like those on the front lines.  Junior producers, account execs, senior planners – they have visibility on details upper management can never have. These people see firsthand where resources are mismanaged and opportunities are missed.

Millennials are less likely to recycle than other generations, but more likely to buy from companies making a positive impact on the world, a new survey finds.

A new report from Juniper Research has found that advertisers will lose an estimated $19 billion to fraudulent activities next year, equivalent to $51 million per day. This figure, representing advertising on online and mobile devices, will continue to rise, reaching $44 billion by 2022.

By Gonzalo López Martí - Creative director, etc / LMMiami.com

  • The Theranos sham that rocked Silicon Valley last year is, well, so last year.
  • There’s a new bad boy in town.
  • Welcome to the latest wannabe unicorn and storm in a teapot.
  • Bodega.

It’s no secret that today’s multicultural market has exploded.  Nearly half of the American population identifies as part of one minority group or another.  However, multicultural agencies have been slow to adapt to the changing marketplace. 

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