Empowerment | HispanicAd.com

Inclusiveness Is Key to Spurring Diverse Talent

May 24, 2019

In the hit ABC sitcom Black-ish, the main character, Andre "Dre" Johnson (Anthony Anderson), is an African-American who has risen from the 'hood to the upper middle class as an executive at a Los Angeles ad agency. While working at the agency, Dre must deal with a constant stream of racist remarks from his buffoonish white boss. Now, new research from the ANA Educational Foundation (AEF) suggests the creator and writers of Black-ish — although they exaggerate the situation for comedy's sake — are not far off in their portrayal of the world of advertising and marketing.

Divided We Stand: Marketing to a Fragmented America

May 17, 2019

In his book, How to Succeed in Business without Being White, Earl Graves, founder of Black Enterprise magazine, recalls one of his early successes, a sales call to a vice president at Hertz. He brought with him two of the heaviest hitters in the Civil Rights movement, Julian Bond and John Lewis, both Georgia legislators, demanding that the Hertz VP “show his appreciation and awareness of his loyal African American customers” by buying multiple full-page ads over a period of several months. The tactic worked. By David Morse / New America Dimensions

Balance For Better: A Dream or Reality for Women Around the World?

March 16, 2019

The theme for this year’s International Women’s Day is #BalanceforBetter underpinned by the idea that balance drives a better working world. For years, we have heard that gender inequality must be addressed in order for economies and businesses to prosper. In fact, the United Nations includes gender equality as one of the Sustainable Development Goals—the foundations for a peaceful, prosperous and sustainable world.

Univision Celebrates Women in Front and Behind the Camera

March 08, 2019

Univision Communications Inc. announced that it will join the international commemoration of Women’s Day on March 8, 2019 by celebrating the extraordinary contributions of women in front and behind the camera.

NBCUniversal Telemundo Enterprise launches “Mujeres Imparables”

March 05, 2019

NBCUniversal Telemundo Enterprises announced the launch of a new company-wide initiative dedicated to celebrating the achievements of women in all aspects of life and championing their advancement at every level of business.

At four-year public colleges, 69 percent of all starters graduated in eight years

February 15, 2019

The nation's postsecondary students who started college in 2010 at a two-year or a four-year college pushed their combined overall completion rate--to earn either a bachelors, associate or certificate--to 60.4 percent within eight years, according to a new report released by the National Student Clearinghouse Research Center.

Women at work: Playing to win? Or not lose? [REPORT]

February 01, 2019

According to the research, women’s inclination to take risks declines as they become more experienced in their careers – even as their self-confidence grows. Forty-five percent of respondents with less than five years of experience say they are open to taking big risks to advance their careers, versus 37 percent with over 15 years of experience. Women of color are the biggest professional risk-takers, with 57 percent saying they are open to taking big chances versus 38 percent of white women.

Wounded Warrior Project launches Spanish Website for U.S. Hispanic Veterans

December 05, 2018

The site will help WWP, a charitable organization that offers a wide variety of programs, services and events for wounded U.S. veterans, to better reach Spanish-speaking veterans, donors and the U.S. Hispanic community at large.

Where Americans Find Meaning in Life

November 30, 2018

Economic, religious and political divides shape where Americans find meaning – but family, career and friendship emerge as common themes

Immigrant Archive Project Announce New Scholarship Fund

November 27, 2018

The Immigrant Archive Project (IAP) a 501-C3 nonprofit organization, whose mission it is to record, preserve and share the stories of immigrants in America, is celebrating its 10 year anniversary with the announcement of a college scholarship fund drive. The IAP college scholarships will be awarded to gifted immigrants and the children of immigrants who are the first in their family to attend college.

John Leguizamo’s Road to Broadway Documentary

November 16, 2018

John Leguizamo’s Road to Broadway follows the always provocative Leguizamo as he prepares for his most challenging theatrical quest yet – cramming 3,000 years of Latinx history into 90 minutes of stage time for his one man show. With extraordinary access to his creative process, the film traces the evolution of his latest success, Tony-nominated play Latin History for Morons, from its challenging premise through its triumphant debut.

CNN en Español’s Cynthia Hudson Will be Recognized with Two of the Entertainment Industry’s Most Important Awards

November 13, 2018

The senior vice president and general manager of CNN en Español and Hispanic strategy for CNN/U.S.,2018 has been recognized with the PromaxIMPACT Award and the 2018 Leading Ladies of Entertainment by The Latin Recording Academy®

2018: Women’s Point of View [REPORT]

November 01, 2018

Women’s entrepreneurship is thriving in America. According to the 2018 State of Women-Owned Business report commissioned by American Express, 1,821 women-owned businesses were launched per day over the last year, bringing the total number of women-owned firms to 12.3 million, employing over 9 million people and accounting for $1.8 trillion in revenue.

IN RESPONSE TO 3D GUNS, MEET “GUAC”: THE FIRST 3D ACTIVIST

October 27, 2018

#GuacIsBack. A statue of teen Joaquin “Guac” Oliver, one of the victims from the Marjory Stoneman Douglas school shooting earlier this year, will appear for the first time in New York City’s Times Square for his first mission: protest 3D guns.

Jorge Ulla honored with the 2018 El Award from El Diario-La Prensa NYC

October 25, 2018

Jorge Ulla, Partner and Chief Ideation Officer of d expósito & Partners, was honored in the exclusive Grand Havana Room, on Friday, October 19th in New York City, with the El Award, a recognition that celebrates the achievements of Latino men in the Tri-State area and their contribution to the community in the corporate, business, entertainment, sports and community arenas. It was created by America’s oldest Spanish newspaper, El Diario-La Prensa, part of ImpreMedia.

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