Radio | HispanicAd.com

Hispanic Radio Today 2012. [REPORT]

December 28, 2012

Hispanic Radio Today 2012 provides an in-depth look at the radio listening activity and consumer profiles of Hispanic consumers in the U.S. Once again, the report reveals that radio has near-universal reach among English- and Spanish-dominant Hispanic consumers. It also shows that Hispanic audiences to both English- and Spanish-language formats are huge spenders in many key retail categories.

SBS Radio announces Johanna Gomez as part of ‘The DJ Laz Morning Show’.

December 17, 2012

SBS Radio announced the appointment of Johanna Gomez as part of "The DJ Laz Morning Show" of its radio stations in Miami (WRMA-FM DJ106.7FM) and Los Angeles (KXOL-FM LA 96.3FM). Gomez will be co-hosting "The DJ Laz Morning Show" Coast to Coast Monday- Friday from 6 a.m. to 10 a.m. (ET-PT).

Radio still strong for Puerto Rico listeners.

December 09, 2012

Who says radio is out? Maybe in other parts of the world, but in Puerto Rico, radio listeners are loyal and more are born every day.

ESPN Deportes Nueva York 1050 AM to broadcast the Mets.

November 17, 2012

The New York Mets and ESPN Deportes Nueva York 1050 AM announced that the station will broadcast Mets games in Spanish for the 2013 season. Under the agreement, 1050 AM will broadcast 150 regular season games, including select spring training, and postseason.

Adelante Media Group promotes Two Execs.

November 14, 2012

Adelante Media Group announced two major promotions.

La Bronca is with Media Latino Communications.

November 12, 2012

Media Latino Communications (MLC) announced that renowned on-air personality, La Bronca has joined La Numero Uno Radio Network, which features the enormously popular Mexican Regional Format. La Bronca's show is sizzling and sexy, so the natural time slot for her is afternoon drive to evenings.

Discovered: Why Radio is not being Embraced by National Advertisers. [INSIGHT & PERSPECTIVE]

November 11, 2012

For decades, the RAB and others have preached that selling is about being customer-centric. We've all heard it, we've all been trained to interview clients about their needs, and there is not one broadcaster on earth who does not know this to be true. So why is radio not getting its fair share of ad dollars nationwide? I've discovered what is probably the major reason. By Eric Rhoades / Publisher of Radio Ink

Radio Today 2012. [REPORT]

November 10, 2012

Radio Today 2012 is an in-depth snapshot of radio listening nationwide and the 23 most popular radio formats. Radio Today combines Scarborough consumer profiles with Arbitron audience data to develop a comprehensive profile of radio listening across.

Univision's Jose Valle named Radio Ink's Radio Executive of The Year.

November 07, 2012

Radio Ink magazine has chosen Univision Radio President Jose Valle as its Executive of the Year. Valle, who started out as a receptionist at KTNQ and KLVE in Los Angeles, is now responsible for 70 radio stations in 16 of the top U.S. Hispanic markets and five stations in Puerto Rico, leading 1,100 Univision Radio employees.

Univision Radio launches Mami 92.7 FM in New York.

October 28, 2012

Univision Radio has launched the new WQBU FM, Mami 92.7 FM, radio station in the tri-state area. The new Mami 92.7 FM format features the greatest tropical hits of all time.

GLR Networks to broadcast La Gran Final del Futbol Mexicano.

October 28, 2012

GLR Networks is proud to broadcast the “superbowl” of Mexican soccer known as “La Gran Final del Futbol Mexicano”. This upcoming Sunday, December 2nd, 2012, the final game of the Mexican soccer league (“La Liga MX”) will crown its winner!

When the Lights Go Out - - - Radio Stays On!: Listening Data from Hurricane Sandy.

October 26, 2012

Radio listening increased in the New York radio market as the Super Storm Sandy made landfall during the evening of Monday, October 29th.

70 percent increase in radio listening as the storm hit the coast

Caliente Radio Network launches.

October 16, 2012

Media Latino Communications (MLC) announced the launch of its newest Radio Network, Caliente Radio Network, which features the enormously popular Tropical Format, and targets Hispanic Adults 18-34.

Nielsen acquires SocialGuide.

October 13, 2012

Nielsen and NM Incite, a joint venture between Nielsen and McKinsey & Company, announced the acquisition of SocialGuide, a leading provider of social TV measurement, analytics and audience engagement solutions.

Internet Radio & On-Demand Music Services Rise.

October 09, 2012

According to The NPD Group, 50 percent of Internet users (96 million) listened to music on an Internet radio or on-demand music service in the past three months. More than one-third (37 percent) of U.S. Internet users listened to music on Pandora and other Internet radio services, while an equal percentage (36 percent) used an on-demand music service, like YouTube, VEVO, Spotify, MOG, Rhapsody, and Rdio.

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