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The Edelman Trust Barometer [REPORT]
The 2026 Edelman Trust Barometer landed this week, and the shift it highlights feels important for anyone working in communications.
2026 Outlook Study Forecasts 9.5% Growth in U.S.Ad Spend
Amid the industry's rapid transition from AI experimentation to scaled execution, the Interactive Advertising Bureau (IAB) released its annual 2026 Outlook Study, "A Snapshot into U.S. Ad Spend, Opportunities, and Strategies for Growth." Based on insights from more than 200 brands and agency buyers, IAB's study forecasts 9.5% year-over-year growth in U.S. ad spend, accelerated by major cyclical events and a clear shift toward performance-led strategies and the increasing use of agentic AI in shaping how marketing decisions are planned, activated, and optimized.
One thing I keep seeing across organizations right now ……
Growth decisions are getting more conservative but not more effective. By Lisa Torres - Founder & Principal, The LIT Group Co.
5 Entertainment PR and Publicity Trends Defining 2026
The publicity playbook that built Hollywood is obsolete. As we move deeper into 2026, the campaigns capturing cultural oxygen share a common trait: they treat audiences not as consumers, but as co-conspirators. By Gabriel Andriollo
When Culture Is the Campaign: Why Duolingo’s Bad Bunny Moment Works
The strongest brand moments rarely start in a boardroom. They start by listening.
Oral History Teaches Starting Over is a Process Not a Plan
What Oral History Teaches Us About Starting Over. The New Year has a way of convincing us that starting over requires a clean slate. A new plan. A bold declaration. A dramatic reinvention. By Tony Hernández- Documentary Filmmaker & Oral Historian Preserving family, founder, and cultural legacy
2026 HMC Annual SUMMIT – THE ONLY CONFERENCE 100% FOCUSED ON hispanic marketing
Registration is now open for the HMC 2026 Annual Summit, April 22–23 in New York City. The only conference entirely focused on Hispanic marketing brings together brand leaders, agency executives, and cultural strategists to master the authentic storytelling and best practices that win with America's fastest-growing consumer market.
U.S. Population Growth Slows Due to Historic Decline in Net International Migration
Population growth in the United States has slowed significantly with an increase of only 1.8 million, or 0.5%, between July 1, 2024, and July 1, 2025, according to the new Vintage 2025 population estimates released today by the U.S. Census Bureau.
Publiespaña Select Multicultural Web Media as Exclusive Ad Sales Partner
Multicultural Web Media, a new digital media technology company, announced it will serve as the exclusive advertising and sales representation for Publiespaña, a subsidiary of Mediaset España, audiovisual groups and content creators in the Spanish market. Mediaset España operates seven linear television channels and their associated websites, as well as a live and on-demand content platform and a portfolio of thematic digital sites, all with a strong Hispanic focus and high audience engagement.
Rafael Pineda, the legendary Univision 41 journalist and one of the longest-serving news anchors in New York’s television history ….
Rafael Pineda, the legendary Univision 41 journalist and one of the longest-serving news anchors in New York television history, passed away on Sunday in Florida at the age of 88. For more than four decades, the majority of Latino households across the New York Metro area got their news from Rafael Pineda. He wasn’t just on television — he was part of our lives. By Tony Hernández - Documentary Filmmaker & Oral Historian Preserving family, founder, and cultural legacy
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