Arnost joins Ace Marketing Board of Directors.
November 21, 2011
Mr. Thomas Arnost previously served as the Co-President of Univision Communications, Inc. Station Group, where he joined the company in 1994. He served as the Co-President of Univision Television Group, from 1997 to 2006, and prior to that as Executive Vice President of Univision Television Group from 1994 to 1996. In 2002, Mr. Arnost helped in successful launch of the Telefutura Station Group, which has since significantly contributed to Univision’s overall revenue growth and market value. During his tenure with Univision, total station group revenue grew from under $120 million in 1993 to approximately $700 million in 2006. Also during his tenure the company’s market value grew from roughly $500 million to over $14 billion.
Mr. Arnost stated, “Having spent my entire 35 year career in the media industry, I have never witnessed a greater opportunity than what is now just beginning to unfold in the mobile space. The unprecedented speed of proliferation and adoption of Smartphone technology among today’s consumers is creating an instant and highly effective opportunity for advertisers to directly connect to those sought after consumers. Research has shown that mobile technology is actually changing consumer behavioral patterns. The Mobiquity Networks, Proximity Marketing model allows advertisers to reach active consumers while they are actually shopping and in the process of making purchase decisions in real time.”