Jenni Rivera and mun2 sign cross-platform production deal.
October 8, 2011
mun2 announced that iconic Latin music superstar Jenni Rivera has signed a long-term, cross-platform production deal. The agreement includes the return of Rivera’s trend-setting reality series I Love Jenni, as Executive Producer of the series and the development of an untitled new project for her daughter Chiquis. Chiquis starred in the networks top rated 2010 original series Jenni Rivera Presents: Chiquis & Raq-C.
“Jenni is an icon,” declared Diana Mogollon, General Manager, mun2. “She is one of the most respected and acclaimed Latinas in music and entertainment, and is an integral part of the mun2 family. Jenni represents the vision of mun2 – cross-cultural, bilingual, influential and embodying the uniquely American lifestyle of our viewers. We know her fans will share our excitement as she continues to influence, build and give back to music and the Latino community.”
“mun2 has become a second home to me,” said Jenni Rivera. “I’m glad to continue and grow our relationship and show mi vida loca – my life, my vision and feelings to my fans. I have built my career on honesty, reality and creating the most vibrant, impactful career for my fans and my family. I look forward to continuing to share this with the viewers and developing programs for mun2 that help continue the channel’s mission.”
I Love Jenni is set to start shooting this fall and will return to the channel in 2012. The show will be produced in association with Jenni Rivera Enterprises and is also Executive Produced by Pete Salgado. The show has returning sales commitments from top network sponsors Target, Toyota and T-Mobile, previous partners in mun2’s Rivera projects.