Farmers Insurance joins forces with the LA Galaxy & The Home Depot Center.

Farmers Insurance announced that they have entered into a partnership agreement with the LA Galaxy and The Home Depot Center. As part of the two-year agreement, both the LA Galaxy and The Home Depot Center will collaborate with Farmers Insurance to promote the Farmers brand both inside and around the stadium.

“We are extremely excited to have partnered with the LA Galaxy and The Home Depot Center, two well-known entities in the world of U.S. soccer,” said Luisa Acosta-Franco, Vice President of Multicultural Marketing for Farmers Insurance. “This partnership allows for us to build on our commitment of teaching life lessons on and off the field through the sport of soccer.”

To kick off their partnership with the LA Galaxy and The Home Depot Center, Farmers is hosting 4,000 fans from throughout Los Angeles tonight to enjoy a summer evening of soccer fun at The Home Depot Center. In addition, prior to the game on the field Farmers will present a $10,000 check to the Los Angeles Galaxy Foundation and The Home Depot Center Charitable Foundation for the “Camps for Kids” program.

This two-year partnership further validates Farmers’ commitment to soccer, a sport that goes beyond a pastime; it can also serve to inspire and educate children both on and off the field. This year Farmers launched Juega y Aprende (Play & Learn), two-hour skill-building soccer clinics that teach kids the skills to succeed in soccer and in life. The campaign was created to serve as an educational tool for kids through their passion for soccer.

The LA Galaxy partnership includes the right to use “Official Partner of the LA Galaxy,” as well as the status of “Official Insurance Partner of the LA Galaxy.”

“We are very pleased to announce our partnership with Farmers Insurance, bringing together two of the leading brands in insurance and Major League Soccer respectively,” said Tom Payne, President of the LA Galaxy. “We look forward to working closely with Farmers on their initiatives based around soccer and to their being a key member of the Galaxy family.”

The Home Depot Center partnership gives Farmers the right to be named as “Official Founding Partner” of The Home Depot Center; and to be named as “Official Insurance Company” of The Home Depot Center.

“We are thrilled to welcome Farmers Insurance as a new founding partner of The Home Depot Center,” said Katie Pandolfo, General Manager of The Home Depot Center. “We look forward to working with Farmers to provide them with exposure at our various national and international events as well as throughout our state-of-the art stadiums and facilities.”

Over the course of the agreement, the companies will also collaborate together on soccer promotions and events during the LA Galaxy’s regular season games at The Home Depot Center.