Monica Gadsby – 2011 recipient of their Award for Achievement in Hispanic Television

Broadcasting & Cable and Multichannel News announced that the 2011 recipient of their Award for Achievement in Hispanic Television is Monica Gadsby, CEO, U.S. Multicultural & Latin America, Starcom MediaVest Group. The award will be presented at the Hispanic Television Summit, on Tuesday, September 20, 2011 at the Marriot Marquis New York Hotel.

Ms. Gadsby is the top executive at the #1 Hispanic Agency in America. Under her direction, the agency has become the leading multicultural media network in the country and has placed hundreds of millions of advertising dollars in the Hispanic TV marketplace.

“Monica Gadsby has had a remarkable impact on the Multicultural television business, especially within the Hispanic market. We feel strongly that she deserves to be recognized for the role she plays in television for Hispanic viewers and with its advertisers” said Louis Hillelson, Group Publisher for Broadcasting & Cable and Multichannel News.

Previous award recipients include Sábado Gigante host, Don Francisco; sportscaster Andrés Cantor; host of Al Rojo Vivo, María Celeste Arrarás; talk-show personality, Cristina Saralegui; network news anchorman, Jorge Ramos; Procter & Gamble’s, Edgar Sandoval and boxing champion and entrepreneur, Oscar de la Hoya.

About the Summit: The Summit is the television industry’s signature conference for executives involved in the business of television and digital video targeted to the US Hispanic and Latin American viewing audience. It attracts more than 400 attendees. The Summit is produced for Broadcasting & Cable and Multichannel News by the Schramm Marketing Group Inc., a NY-based marketing services company which includes Hispanic marketing among its specialties.