Offerwise connects U.S. Hispanic Population with Researchers.
April 2, 2011
QueOpinas.com – using an exclusive, in-house proprietary recruitment model – attracts more than 1,500 Hispanic panelists per day. The site collects traditionally hard-to-capture profiling data such as acculturation level, education level, media habits, regular grocery purchases, automobile type, household demographics, other buying habits and more.
“Our recruitment method ensures our clients have access to high-quality, vetted Hispanic panelists for their market research needs,” said Andrew Lissak, president and CEO of Offerwise, which owns QueOpinas.com. “Offerwise prides itself in that we do not use any outsourced or third-party provider to recruit panelists to QueOpinas.”
“With the latest census figures showing the explosive growth of the U.S. Hispanic population, companies large and small are eager to learn more on how to reach and market to the Hispanic community,” Lissak said. “We’re excited to see our QueOpinas panel grow into one of the largest and most representative U.S. Hispanic samples in the industry.”