Bruno named VP New Business Development at FiRe Advertainment USA.
March 7, 2011
FiRe Advertainment, has added executive Trish Bruno to lead its North American New Business team while expanding on its signature branded content multi-platform media mix, effective immediately.
Ms. Bruno – recently global Executive Recruiter and Managing Partner of The Matrix B Group consultancy – will leverage an additional 20 years of cross-platform creative production and sales experience in developing FiRe’s North American presence, with a strong emphasis on digital media communities for original branded content.
“We are very happy having Trish as a part of our USA team, not only because her background and achievements, but also because of the insights she brings to the table to enable us to cross over to the general market. She has a fresh, professional and non traditional point of view that matches perfectly with the way we are,” says Rodrigo Figueroa Reyes, FiRe Advertainment’s Founder & CEO
