AMTRAK continues ‘My Track to Success’.

Amtrak has refreshed and relaunched its popular Acela Express advertising campaign, “My Track to Success.” The print and online campaign features notable African Americans and Hispanics in business, community, stage and screen including The Apprentice: Season Four winner and entrepreneur, Dr. Randal Pinkett, Telemundo affiliate President Julissa Marenco, TheRoot.com Publisher Donna Byrd, Ballet Hispanico Director Eduardo Vilaro and Actor/Activist/Entrepreneur Lamman Rucker.

The testimonial-style campaign includes these and several other business travelers, all of whom are also loyal Acela Express customers, sharing their thoughts about the experience and benefits of traveling on Acela.

“Being able to do business along the Northeast Corridor, but still get home to be with my family is high on my list. Acela makes Washington, D.C. feel like it’s around the corner,” said

Pinkett in his testimonial adding, “I can spend a full day doing business in Washington, D.C. and still make it home in time for dinner in New Jersey.”

“Acela Express is very convenient. All it takes is just hopping on a train from Washington, D.C. to New York, Philadelphia and Boston,” said Marenco in her testimonial. “The nature of television is so fast paced and Acela provides me with the speed, comfort and accessibility I need to get work done.”

The campaign is scheduled to appear in targeted media placements starting this month through fall 2011 including Black Enterprise, TheRoot.com, Hispanic Business, PODER, MSN Latino and Latino leaders.

“It is very heartening to hear the words of praise for Acela from many who have ridden Acela Express since it launched 10 years ago,” said Darlene Abubakar, Amtrak’s Director of National Advertising. “Acela is fast becoming the preferred option for more and more business travelers throughout the Northeast Corridor.”

The complete list of participants in the “My Track to Success” ad campaign includes:
. Donna Byrd, Publisher, TheRoot.com
. Dr. Julianne Malveaux, President, Bennett College
. Julissa Marenco, President, ZGS Communications Group
. Elba Montalvo, Executive Director, Committee for Hispanic Children & Families, Inc.
. Dr. Randal Pinkett, Chairman & CEO, BCT Partners
. Lamman Rucker, Actor, Educator, Activist and Entrepreneur
. Kenneth Trujillo, Partner, Trujillo Rodriguez & Richards, LLC
. Eduardo Vilaro, Director, Ballet Hispanico
. James Brown, Network Broadcaster and Entrepreneur
. Fred Cruz, Manager of Business Operations and Support, Verizon Data Services
. Pam Galloway-Tabb, Senior Vice President, Newseum
. Tina Ramirez, Founder, Ballet Hispanico
. Charles Smith, Executive Director, National Basketball Retired Players Association
. Johnny Nunez, Celebrity Photographer

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