Sandra Alfaro to lead Kirshenbaum Bond Senecal + Partners Multicultural division.
October 30, 2010
According to the Wall Street Journal, Kirshenbaum Bond Senecal + Partners has hired Sandra Alfaro to lead its newly created multicultural division, dubbed Ramona, which was formed several months ago after its parent company, MDC Partners, folded a multicultural agency into Kirshenbaum.
Ms. Alfaro was a former managing partner at the independent Hispanic agency The Vidal Partnership.
