Silberwasser named Executive VP & Chief Content Officer at Discovery Networks International.

Discovery Networks International (DNI) announced the creation of a new production and development unit across the division that will focus on developing global content for Discovery’s portfolio of networks in more than 180 countries worldwide. The newly formed creative unit will be led by Luis Silberwasser, newly appointed Executive Vice President and Chief Content Officer. The announcement was made by Mark Hollinger, President and Chief Executive Officer, Discovery Networks International, to whom Silberwasser will report.

“Throughout his time at Discovery, Luis has demonstrated a consistent level of creativity, strategic leadership and collaboration. In this new role, he will drive innovation by further strengthening our global portfolio of networks and increasing our global programming initiatives,” said Hollinger.

“Discovery has a tremendous global distribution platform with a strong creative culture. This new International Production and Development team will provide an enhanced foundation to fortify our brands and increase audience share by developing original international content, great storytelling and compelling characters,” Hollinger added.