Hispanic Media Representatives adds MexGrocer.com to list of publishers.

Hispanic Media Representatives (HMR) and MexGrocer.com have entered into a strategic alliance for which HMR will be promoting media sales for a variety of digital marketing options available through online display-advertising impressions, sponsorship opportunities and other offline marketing programs that MexGrocer.com offers.

Nacho Hernandez, Vice President of MexGrocer.com, said “We’re excited to work with William Vasquez and the HMR team to reach ad buyers seeking consumers who love cooking Mexican food and appreciates the culture of Mexico. MexGrocer.com has programs that also provide deep market insight to improve new product development and distribution based on the 10 year history our company has selling consumer goods across the country. We’re confident that HMR’s clients that work with MexGrocer.com will reach their goals to increase consumer’s awareness, product research, engagement and maintain loyalty with their brands.”

“I feel that this relationship is synergistic to our portfolio of print and digital media outlets, and provides our marketing partners with an immediate national footprint with a high-quality Epicurean retailer in a digital format, and I love the fact that they are already significant players in the Social Media arena”, says William Vasquez, President of HMR.