Ogilvy hosts ‘Blacks In Tech Panel’ at SXSW.
February 12, 2010
Ogilvy & Mather North America will host and moderate a panel and discuss the impact a multicultural and multi-ethnic society has had on technology and the digital space on March 12th at the acclaimed South by Southwest Interactive Conference (SXSW). The panel will be followed by a networking “Meetup.”
Featured panelists include musician and new media pioneer Ryan Leslie, Kety Esquivel , CEO for Latinos in Social Media; James Andrews, founder of digital strategic consulting firm Everywhere; and Nichelle Stephens, blogger and social media expert. This year’s panel follows last year’s successful Blacks in Tech launch at SXSW that attracted over 100 participants and provided a forum to engage the black technology community in the festival itself. With this event, the group is expanding its reach to include the Asian and Hispanic communities to provide a multicultural exchange.
According to Jeffrey Bowman, the organizer of the event and a Partner at Ogilvy & Mather’s Consulting Practice, this year’s event at SXSW kicks off the first of three discussions taking place around the country in 2010 within the multicultural technology and digital community.
“Partnering with SXSW and Ogilvy to create the festival’s first diversity driven event builds awareness of the tremendous multicultural talent and thought leadership within the technology space,” explained Jeffrey Bowman of Ogilvy. “This panel and the event following it expands on both the festival and the agency’s efforts to foster greater diversity and inclusion within the industry.” We’ve worked with social media strategist like James Andrews, Wayne Sutton, Adria Richards, and Maurice Cherry to pull this event together.”
SXSW is seeking to promote diversity and inclusion as a cornerstone of the Festival and has created a series of panels that feature diverse thought leaders within the festival. The Ogilvy panel will be followed by the “Blacks in Technology Meetup” from 6- 9 pm at the Carver Museum, also hosted by Ogilvy. The event is open to all new media professionals and those hoping to break into the industry,
