Hispanic MediaWorks & Telenueva TV partner for content syndication and sales.
January 10, 2010
Hispanic MediaWorks has partnered with San Diego, California-based Telenueva TV for content syndication and sales.
“We are delighted to be working with Telenueva TV in the fast-growing Hispanic market,” said Marc Krigsman, CEO, Cross MediaWorks. “Telenueva TV offers unique programming and syndication opportunities that blend traditional television with streaming broadband video applications.”
“Our relationship with Telenueva TV allows us to present quality news programming to advertisers,” said Larry Rubin, COO, Cross MediaWorks. “In addition, our offering gives advertisers flexibility for various opportunities including sponsorship, banners and integration.”
“Our partnership with Hispanic MediaWorks will enable us to better monetize our content,” said Nacho Heitman, Operations Manager, Mexico and Latin America, Telenueva TV. “Advertisers will also be able to better reach Hispanic communities across the United States through our shows.”
