Acker – VP of New York Network National Sales at Liberman Broadcasting.
December 28, 2009
Liberman Broadcasting, Inc. (LBI Media) announced the appointment of broadcast sales veteran Bill Acker as Vice President of New York Network, National Sales.
Based in New York City, Mr. Acker is responsible for network and national sales in the Northeast Region for the Estrella TV network and reports to Mike Reid, the recently appointed Executive Vice President of National Sales. In his new role, Mr. Acker will join LBI Media’s wholly owned sales force, Spanish Media Rep Team (SMRT).
“We welcome Bill to the LBI and Estrella TV family,” said Winter Horton, Chief Operating Officer, LBI Media. ”His extensive experience in Spanish-language broadcast sales, in addition to his long tenure as sales training director, will help further our goal of attracting national advertisers and building our sales team in support of Estrella TV.”
“After working in this industry for more than two decades, it’s refreshing to be able to join a team that is shaking up the traditional Spanish broadcast landscape and providing marketers with new ways of doing business,” said Mr. Acker. “Estrella TV Network’s counter-programming strategy gives us an edge against the traditional Spanish-language networks, which entices advertisers for new and exciting opportunities. I’m excited to start sharing LBI’s story with advertisers, both new and established.”