GLR acquires exclusive rights for Copa Santander Libertadores & Copa Nissan Sudamericana.

Grupo Latino de Radio (GLR) announced the acquisition of exclusive broadcast rights for Copa Santander Libertadores and Copa Nissan Sudamericana for Spanish language radio in the United States.

This way, these soccer games will be distributed exclusively by GLR Networks to its affiliated radio stations.

GLR Networks includes exclusive radio rights to Chivas de Guadalajara, coverage of six other Mexican 1st division soccer teams – Pachuca, Cruz Azul, Morelia, Santos, Estudiantes Tecos and Puebla – and daily sports vignettes.

Copa Santander Libertadores is the oldest and most prestigious soccer tournament in the Americas. The tournament is played  from January through June, and during those months, more than thirty teams from ten countries play over 120 mid-week matches. Five Mexican teams – Chivas de Guadalajara and San Luis among them – participate in this tournament and the winner advances to FIFA Club World Cup.

Copa Nissan Sudamericana was first played in 1916. Since then, the competition has grown to include Paraguay, Peru, Bolivia, Ecuador, Colombia and Venezuela.

In making the announcement, Juan Pablo Alvarez, President and CEO for GLR in North America, stated, “We are very proud to bring these tournaments to our affiliated stations and ultimately to soccer fans in the U.S.”.

Vice-President of Sales Luis Gutierrez added: “These exclusive properties give our advertisers yet another great way to reach the U.S. Hispanic population with their messages”.

Highlights of Copa Santander Libertadores and Copa Nissan Sudamericana will also be provided to GLR’s affiliated stations in the syndicated Sports program “Minuto Deportivo” – A quick and energetic overview of the day’s sporting events that bring listeners results, highlights, information about upcoming matches, and the latest news on Sports.