Grado Tequila partners with Dempsey Racing.

Texas-based El Grado has joined a race of a different kind: professional motorsports. El Grado has confirmed a partnership with Dempsey Racing to partner with the team for the remainder of the team’s 2009 season as Dempsey Racing’s drivers Joe Foster and Patrick Dempsey compete in their Mazda RX-8 GT in Grand-Am Rolex Sports Car Series races across the country. In addition, El Grado is supporting Dempsey Racing in its Ferrari 430 GT entry in the 24 Hours of Le Mans (officially, Le 77ème Grand Prix d’Endurance les 24 Heures du Mans) with Team Seattle. With El Grado’s partnership, Dempsey Racing seeks to support the Team Seattle bid as they use professional motorsports to raise awareness for the groundbreaking work of Seattle Children’s Hospital.

“The El Grado brand and their management vision is a perfect fit for us at Dempsey Racing,” comments Dempsey. “This partnership has set the ground work for a long-term successful program. I believe that the race track is the perfect place to create brand awareness for El Grado and our team is the right team to deliver it. We look forward to expanding this partnership as the season progresses.” Following the Le Mans bid, Dempsey said, “this opportunity to ally with Team Seattle and enhances its efforts to drive funding to Seattle Children’s Hospital and their Team France partner is an opportunity that Dempsey racing is proud to accept.”

“Our team and partners are equally thrilled about our new partnership with El Grado Tequila” adds Foster. “The business relationship and growth potential is endless. We are excited to bring a new high end, exclusive brand into the Rolex Sports Car Series very much look forward to a long relationship.”

“El Grado Spirits is proud to support Dempsey Racing at home and as they represent the United States abroad,” concludes El Grado Spirits co-founder Ashly Kubicek, echoing the sentiments of her partners Page Brockman, Ben Gonzales and Ron Park. “As we launch our brand; we were excited to find a partner like Dempsey Racing who shares our belief that integrity matters. We wish them the best of luck on the track, this weekend and every weekend. We’re looking forward to celebrating with El Grado in the winner’s circle.”

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