mun2 surpasses 30 million mark.
April 14, 2009
mun2 announced its national distribution has reached 30.4 million U.S. households as of May 2009 according to Nielsen Media Research.
“mun2 has doubled its distribution since 2006, which reflects the great support our cable, satellite and telco partners have shown this network,” says Bridget Baker, President, TV Networks Distribution, NBC Universal. “The significant growth in distribution exemplifies a continued commitment from our partners as well as mun2’s clear mission to serve its audience in the bilingual space.”
“mun2 continues to deliver a diverse programming line-up that reflects our bicultural audience,” says Alex Pels, SVP & General Manager, mun2. “From the award-winning reality series, ‘The mun2 Hook Up: Celebrity Edition’ which offers viewers the unique opportunity to get an insight on the realities of a successful career by spending a day with a top Latino celebrity in their field of choice, to the new reality series, ‘XTREME: On the Verge’ which follows chart-topping R&B bachata artists XTREME as they navigate the road to success in the music industry while juggling their day to day lives in New York, we are committed to serving this demo relevant content that captures that uniquely American experience in a way that’s relatable to them.”
Other mun2 programming highlights this summer include the hit reality series, “The Chicas Project: Season 4” which follows co-stars Crash and Yasmin through their cross-country adventures. This season, the chicas collect the thoughts and concerns of Latinos for a season-ending finale in Washington D.C. where they present the messages to the president of the Congressional Hispanic Caucus Institute. “The Chicas Project Season 4” premieres Thursday July 9th at 7pmET/PT.