4 Million viewers for Univision’s La Misma Luna.
April 13, 2009
Univision’s special Mother’s Day broadcast of “Under the Same Moon” (La Misma Luna; Sunday 5/10/09 9pm ET/PT, 8pm Central), delivered a stellar performance, capturing over four million Total Viewers 2+ across the nation. The highly acclaimed film made Univision the #4 network, broadcast or cable, in the Sunday 9pm-11pm time period among Adults 18-34, beating CBS and CW.
Additional Program Highlights
“Under the Same Moon” was the second highest-rated movie telecast of all-time on the Univision Network among Total Viewers 2+, Adults 18-49, Adults 18-34, Persons 12-24 and Persons 12-34
Some of the English-language broadcast programs that “Under the Same Moon” out-delivered on Sunday night among Adults 18-34 included:
ABC’s “America’s Funniest Home Videos,” “Extreme Makeover: Home Edition” and “Brothers & Sisters”
CBS’s entire Sunday programming line-up: “60 Minutes,” “Amazing Race 14,” “The Unit” and the season finale of “Cold Case”
NBC’s “Dateline” and the season finale of “Celebrity Apprentice 8”
FOX’s “King of the Hill” and “Sit Down, Shut Up”
CW’s Sunday Movie “The Spy Who Loved Me”
Additionally, “Under the Same Moon,” averaged more Adults 18-34 viewers than the first-run episodes of the following English-language broadcast programs during the week:
ABC’s “Castle,” “Cupid,” “Ugly Betty” and “The Unusuals”
CBS’s “CSI:NY,” “CSI,” “Criminal Minds,” “Without a Trace” and “Numb3rs”
NBC’s “Law & Order,” “Medium,” “My Name Is Earl” and “Southland”
FOX’s “Bones,” “Hell’s Kitchen,” “Prison Break” and “Lie to Me”
CW’s entire primetime line-up which included “America’s Next Top Model,” “90210,” “Gossip Girl,” “One Tree Hill,” “Reaper,” “Smallville” and “Supernatural” among others.
Source: The Nielsen Company, NPM (05/04/2009-05/10/2009) Broadcast Primetime M-Sat 8pm-11pm, Sun 7pm-11pm, 2008/2009 STD (09/22/2008-05/10/2009), Sunday 9pm-11pm. Top-Ranked Movie Of All-Time based on NPM & NPMH (10/26/1992-05/10/2009). Univision based on NPM effective 12/26/2005 and Telemundo based on NPM effective 01/30/2006. Live+SD.
