ADS Direct Media and Hispanic MPM expand relationship.

ADS Direct Media, has expanded the responsibilities of Hispanic MPM to generate sales in the Hispanic market nationwide from a previous arrangement of representation on the West Coast.

Miguel A. Sanchez, founder of Hispanic MPM, sees this expanded relationship as a great opportunity – “after experiencing a series of magazine closures in 2008 and 2009, we welcome this opportunity to inform our clients coast to coast of the highly targeted front door marketing capabilities from ADS.” Roberto Sroka, Sanchez’s partner agrees, adding, “we hope to see the same demand trends as in the general market despite the fact that front door marketing is not widely used in the arsenal of media available to agencies targeting the Hispanic consumer”.

Mr. Sanchez further commented, “ADS is the only front door marketing firm with a live GPS tracking solution, where clients can go online in real time and watch as ADS crews deliver their pieces to the front door.” ADS has extensive experience working with agencies and companies wishing to reach the Hispanic market. “We are excited to have Hispanic MPM expand their territory to cover the entire U.S. for us, they have an excellent team with deep relationships within the Hispanic marketing community”, commented Jim Schell, president of ADS Media Direct.