Univision launches Interactive Self-Service Platform.
March 23, 2009
Univision Interactive Media, Inc. announced the launch of Univision Interactive Self-Service (www.univision.adready.com), a self-service display advertising platform which will provide marketers of all sizes the opportunity to reach a growing and highly valued online audience.
“Univision Interactive Self-Service will accelerate Univision’s ability to bring new advertisers online and serve them more efficiently,” said Kevin Conroy, president of Univision Interactive Media. “We look forward to working with AdReady as we continue to develop innovative new ways to enhance our offerings and provide new solutions to our advertising partners and publishers alike.”
“We are pleased to partner with Univision Interactive Media to support this exciting advertising initiative,” said Mark Feldman, senior vice president, Sales & Business Development, AdReady. “We offer a unique solution
that dramatically reduces the cost, complexity and time associated with managing online display advertising campaigns. As a result, online advertisers can more effectively target customers and drive results.”
