DO I have high hopes for AHAA?
March 16, 2012
Several months ago in October of 2011 I wrote an op-ed piece titled “I have high hopes for the Association of Hispanic Advertising Agencies”.
It was necessary to write last year’s op-ed piece since I felt after working with AHAA for fifteen years, the momentum and directionality of our Industry’s trade-marketing association did not represent the needs or that it was not a compass for our Industry.
I also voiced my concerns for the roaring silence of the ‘Voice of our Industry’.
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