Toyota & Entravision host ‘Camry for a Better Commute’ Concert.

Entravision Communications Corporation and Toyota Motor Sales, U.S.A., Inc. (TMS) have partnered to celebrate the launch of the all-new 2012 Toyota Camry at the “Camry for a Better Commute” Concert, a complimentary event hosted at the Event Deck at L.A. Live on Tuesday, November 22, 2011 from 5:00 p.m. to 8:00 p.m. In addition, Entravision and Toyota will offer Los Angeles area residents free bus transportation to and from the event from four select locations around the greater Los Angeles area.

The “Camry for a Better Commute” Concert will highlight the all-new 2012 Toyota Camry which features a bold, sophisticated new design with a more spacious and refined interior, improved driving dynamics, class-leading fuel economy and a level of safety features unmatched in the segment. The complimentary concert will showcase Grammy-winning Latina recording artist Julieta Venegas and Latin pop group Belanova and allow the Los Angeles community a chance to take a break from the traffic and enjoy some of their favorite artists prior to the busy Thanksgiving holiday weekend.

Los Angeles residents can now visit http://www.superestrella.com to register for complimentary bus transportation to the event from four locations around the city, including Orange County, San Fernando Valley, Inland Empire and Central Los Angeles. This will allow concertgoers the option to avoid driving through notorious L.A. evening rush-hour traffic and sit back, relax and enjoy the show.

“The 2012 Toyota Camry represents a whole new experience for drivers with sophisticated features that will make any commute, even one down the 405 in L.A. a smoother and more enjoyable experience,” said Sona Iliffe-Moon, Marketing Communications Supervisor for Toyota. “We are excited to partner with Entravision – a music and media leader in the Hispanic community – to offer this complimentary concert to residents of Los Angeles.”

“The ‘Camry for a Better Commute’ Concert will offer our radio listeners the chance to see some of their favorite artists that they hear on Super Estrella 107.1 each week,” said Jeffery Liberman, President of Entravision’s Radio Division. “Entravision is proud to work with national brands, like Toyota, to create unique events specifically targeted at the Hispanic community and to be able to highlight all of the great features this new generation of Camry has to offer.”

On “Getaway” Wednesday, November 23, 2011, one of the largest car-travel days of the year, Entravision will re-broadcast the event commercial free in Los Angeles on Super Estrella 107.1 from 5:00 p.m. to 6:00 p.m. PT, courtesy of Toyota Camry. In conjunction, Entravision will also offer a webcast of the show beginning at 5:00 p.m. PT, which will be available online at www.superestrella.com and promoted throughout the United States.

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