The Market Has a Memory: How to leverage it for your next product development initiative.
August 16, 2011
Today’s smartest manufacturers and service providers are using long-term social media research to gauge exactly what the marketplace wants. They leverage historical analytics to spot the trends their target demographic is talking about, stay ahead of the curve on product development, and avoid costly mistakes.
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http://www.brandchannel.com/images/papers/530_sysomos_wp_market_has_a_memory_0911.pdf>
