Marketers & Social Media Monitoring Survey 2011
July 8, 2011
Few would deny that Social Media is the most talked about maketing opportunity in recent history, yet its value remains debated amongst marketers. Does it influence purchase behavior? How should ROI be measured? What metrics actually matter? What is Social Media INtelligence Questions the digital marketing industry is trying to answer, including the many companies that provide Social Media Monitoring services.
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